kellygreens

Build Your Customer Profile

Hyperlocal Customer Profile

No matter if you are a small business, mid-size business or a fortune 500, it is important for you to know who your real customer is.

  • In this example, we are defining specific zip codes.
  • In these zip codes we are defining ONLY those people who have an interest in NEW TECHNOLOGY
  • Of those people, we are narrowing it down to ONLY those people with an income level over $75,000 annually
  • Of those, we need to a broad age category of Adults 25-55
  • Both Male and Female gender work in this instance

Our technology then sorts thru that data and generates a list of prospects, your future customers.

What does your customer profile look like?

Hyperlocal Geotargeting

We can target digital zip codes in a few different ways...

  1. Specific Zip Codes
  2. Radius from your location
  3. Specific Cities
  4. By State

If your business is primarily brick and mortar, we can target a specific radius around your business. By overlaying the interest, income level, age group and gender, we can eliminate the waste you would get from a traditional advertising campaign.

FACT: We can deliver your ads to the specific regions you need for an effective campaign.

Hyperlocal - Age Groups

Think about your product and services, look at your most valuable repeat customer. What age group do they fall into?

We can target the following age groups for your next campaign:

  • 18-24
  • 25-34
  • 35-54
  • 55-64
  • 65+

FACT: We can deliver the 'key' age group for your product or service.

Hyperlocal - Income Levels

Let's face it. If you sell bubble gum, income levels really don't matter, do they? But, if you are selling anything over ten bucks, income levels matter.

Our Hyperlocal Advertising campaigns offer the following income levels:

  • <$25,000
  • $25,000-$50,000
  • $50,000-$75,000
  • $75,000-$100,000
  • >$100,000

FACT: We can deliver your ads to customers that have the income to buy your product.


Hyperlocal - Gender

Let's keep looking at your most 'valuable' customer. Are they Women? Men? Both?

We can define either:

  • Female
  • Male
  • Both

FACT: We can deliver qualified prospect to your door on your next Hyperlocal Advertising campaign.

 

Hyperlocal - Interests

If you could hone in on prospects that were knowingly looking for your type of product or service... that would be of great value to you, yes?

By compiling the true interests of users we can deliver your ads directly to them. Here are the primary categories that we can offer, but please know, we have many more to choose from.

  • Allergy Relief
  • Business & Finance
  • Crafts
  • Eco-Friendly Living
  • Extreme Sports
  • Fashion
  • Fitness
  • Flue Remedies
  • Gardening
  • Golf
  • Home Improvement
  • Law & Government
  • Nascar
  • New Technology
  • Parenting
  • Retirement Planning
  • Running
  • Sports
  • Weddings

FACT: We can deliver qualified prospects to your door by adding the proper interest level.