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    Mobile-Only Index: NON Responsive Websites Take a Hit

    Google's announcement of a Mobile-Only Index being tested, with hopes of it being released in a few months, has many SEOs on alert. Google currently looks at the desktop version of a page to decide how to rank it and what structured data is in place for BOTH their desktop and mobile results. When someone is searching on mobile, Google will add the mobile friendly boost and display the mobile version of the page when applicable.One of main reasons Google is changing their index to be based on...  Read More...

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    Google is Splitting it's Search Index... Mobile Rules!

    A change which will happen in a couple of months, is that Google is splitting its search index. The results will be two separate versions, one for mobile, one for desktop.We will see Google's index broken up into a frequently updated mobile version, and a not so frequently updated desktop version.This news was broken by Google’s Gary Illyes at Pubcon in Las Vegas, and again confirmed on Twitter following his keynote.Many have seen this coming for years, as it could be seen as a natural progressi...  Read More...

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    Enjoy This Time

    No matter your location or destination this weekend, take the time to enjoy your family. Where ever you may walk, run or travel, leave happy footprints!   Read More...

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    Rules of Mobile Marketing

    The #1 Rule in our book of Mobile Marketing is to UNPLUG.I know, it seems silly that a Mobile Marketing company would tell you to do the opposite of what they are selling, but really... everyone needs a break from technology.I challenge you all to unplug totally from electronics for 24 hours a week. No, you can't add up the hours you are sleeping and combine them together.   Read More...

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    Red Sneakers Mobile Marketing Has Legs

    You are looking for mobile marketing that works, right?You need your mobile marketing to give ROI, right?Red Sneakers Mobile Marketing has everything you need to turn a profit on your mobile marketing investment. Just a few of the things we offer are:Responsive WebsitesSEO ServicesBlogging ServicesSocial Media ServicesSMS Texting ServicesHyperLocal Advertising ServicesContact us today and we'll be happy to answer any questions you might have.   Read More...

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    Yellow Pages...Really?

    When is the last time you picked up a Yellow pages book? Can you even find it?Now the tough question... are you still paying for it?Last year, over 350 billion searches were done and 50% resulted in a purchase. Customers are looking to buy.   Read More...

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    Google: Education & Business

    It was an honor to be sitting in the same room as Jaime Casap, Education Evangelist for Google. Thanks to the Lee County EDC Horizon Council, Fort Myers was able to be host this morning at Harborside. The room was filled with Educators, Business Owners and Politicians, all waiting in anticipation to hear what Jamie had to say.   Read More...

  • Google Kills Page Rank

    As we reported early last month to many of our clients, Google began officially killing off toolbar PageRank. It started on March 7 2016 but it officially ended Friday, April 15, 2016. They closed the feed to obtain the toolbar PageRank data.   Read More...

  • 7 Ways Your Site's Server Can Kill Your Rankings!

    Servers are so often the last thing business owners consider when it comes to a number one spot in Google. After all, they're just supposed to work, right? After all your effort with content, title tags, creating reviews, building links, blogging and creating the perfect landing pages...why should you have to worry about your server too?   Read More...

  • Google Confirms New Boost for Mobile Friendly Sites

    Do you remember Mobile-geddon from last April? Well, get ready for part two, without all the hype. Google just released an announcement titled: 'Continuing to make the web more mobile friendly' in which they said: Beginning in May, we'll start rolling out an update to mobile search results that increases the effect of the ranking signal to help our users find even more pages that are relevant and mobile-friendly.   Read More...

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